cape ann savings bank
Cape Ann Savings Bank was founded by three local residents (a physician, a scholar, and a businessman) to serve their neighbors in Gloucester and throughout Cape Ann. These founders strongly believed in the right of all individuals to prosper, to be independent, and to build a strong community for generations to come.
Local People, Local Banking, Local Commitment since 1846.
Working with the bank's founding principles, customer priorities, and important place in Cape Ann's history, we updated its identity, launched a new mobile-first website, and developed integrated marketing campaigns for the retail, business, and trust divisions of this 172-year-old banking and financial services provider.